Think Before You Lock-Up A PlayStation

The PlayStation did not understand. Why had it been separated from all the others? Why did it find itself alone, sitting in security shackles, on a shelf of a TJ Maxx? Oddly enough, the PS4 would never had understood that it was even a ‘thing’, if not for the high-pierced alarm that shot through it’s complex electronics just before closing on a brisk Tuesday night in late December. It seems that an overly eager 11-year-old boy had tried to rip his pudgy little hands into the PlayStation’s handsome blue packaging, triggering the alarm that encased the solitary machine. The security device rang so piercingly, that the PlayStation sprang to consciousness.

He may have been alive once before he began to think. He did remember being together with thousands of other machines just like himself, enthusiastically awaiting mass distribution. He did remember that feeling of being free. Shackle free. But how did he wind up here? In chains. Damaged. Afraid... In a TJ Maxx for God’s sake! It just didn’t feel right.

And now, just two days before Christmas Eve, sitting alone in the sterile back room of that darkened retail store, waiting to be marked down, or worse yet, written-off, that lonely PlayStation took his own life.

So, Please,

To All Retailers:

Think Before You Lock-Up A PlayStation